Gambling Is Alive Downtown
Last week, we took a look at where overall casino revenue comes from. This week, we look a little deeper into how and where people spend their money in Las Vegas. Specifically, we're going to look at the differences between downtown Vegas and the Strip.
So many renovations have happened to downtown Vegas that we're always excited to see what's going to happen next. While many of the non-casino venues opening up seem mainly focused on a younger, hipper customer, it appears as if casinos aren't forgetting their traditional customers. Over 50% of downtown Vegas casino revenue comes from gaming. That's more than 3x the amount of revenue that downtown Vegas casinos earn on rooms and more than double the combined food and beverage income.
For comparison, smaller casinos on the Vegas Strip (small in revenue, not physical size) make less than 40% of their revenue on gambling and larger Strip casinos make even less.
Gambling lives downtown!
Slot machines (and video poker) make up about 75% of downtown casino gaming revenue. If you remember the research study we cited last year about gaming tendencies, you'll recall that the average slot player is a 55-60 year old woman. Generally, this just says that the gambler is older and we definitely see that in the casinos. For comparison, the large casinos on the Strip make about half of their gaming revenue from slot machines.
These statistics are from 2012 and this writer is curious to see how renovations and go-go dancers around the table games at the D, Golden Gate and The Plaza effect the numbers on the next report.