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MyVEGAS / Apps / Blackjack / Video Poker / Slot Machines / Station Casinos / MGM Resorts / Facebook / Free Vegas / → All Tags
Late last year, MyVEGAS launched a slots app for mobile phones and tablets. Due to its popularity, a blackjack app was added this year. And, it won’t be the last for the franchise as a video poker app is already planned.
Social casino games, in general, are having a great year. Revenue is expected to be north of $3 billion. Sixty million of that will be earned by MyVEGAS alone. That sounds like a lot, but it shouldn’t come as much of a surprise. Here's what 2014 brought for MyVEGAS:
Off Strip / VegasChatter Reviews / Red Rock Resort / Free Vegas / Hotel Rooms / MyVEGAS / → All Tags
Way back in September MyVEGAS started offering rewards at various Station Casinos giving Las Vegas locals midweek hotel rooms for a staycation. For me, the rewards are a good excuse to check out new and different hotel rooms I normally wouldn't visit. Most recently, I drove down the street to my local casino, Red Rock Resort, to see how things were from a guest point of view.
To lend some background, I visit Red Rock Resort once or twice a week so I know the property pretty well. Most of the time, I park near the sportsbook which is on the opposite side of the property from the hotel entrance. For whatever reason on my visit to Red Rock Resort as a hotel guest, I never even made it to the sportsbook. Being on the hotel side of things is almost being in a different casino and that was awesome.
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First, let us just say we're not complaining. We fully appreciate that our comp cup has overfloweth thanks to MyVEGAS rewards. We also know nothing good lasts forever. That's why we weren't all that shocked to see the subject of an email sent in by VegasChatter fan Mr. CDN Vegas.
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When MyVEGAS reps announced rewards for Station Casinos, it became a great excuse to check into Palace Station. Aside from having a delicious dinner at the Charcoal Room, this Chatter'er has only visited the off-Strip property a couple of times, even though I drive by it almost weekly.
Palace Station compares fairly with other near Strip properties like Gold Coast and The Orleans. The mid-range hotel offers fine accommodations, but nothing better than you’d expect for the price point. Midweek rates are about $29 to $49 (plus resort fee) and weekends are closer to $100 per night.
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PlayStudios, known for its MyVEGAS Slots app and Facebook game, has announced the launch of its newest product, MyVEGAS Blackjack. MyVEGAS Blackjack is an entirely new and separate app from MyVEGAS Slots and is free to download and play on iOS and Android devices. Much like the MyVEGAS Slots app, you can sync your points between MyVEGAS Slots, MyVEGAS Facebook and MyVEGAS Blackjack.
The newest offering provides core table games players with the chance to earn real world casino, restaurant and entertainment rewards while enjoying a familiar blackjack experience. With the launch of MyVEGAS Blackjack, PlayStudios hopes to capture an entirely new segment of the gaming market. Blackjack players tend to skew male while slot machine players tend to be female.
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Yowza, MyVEGAS sure is popular. Any time we have news, there's a flood of comments, both good and bad. MyVEGAS is obviously polarizing and the freemium (free to play, but you can also buy chips to play more) social game by PlayStudios only continues to grow.
Often as a company expands, some moves are meant to attract more customers. Simultaneously, those moves may sometimes alienate the existing base. This happens with music all the time (i.e., "I used to like that band until they sold out/changed their sound/got all popular.") Right now, MyVEGAS is the big dog. Between MyVEGAS on Facebook and the MyVEGAS Slots mobile app, it's one of the top grossing social games. MyVEGAS isn’t just popular, however. It’s addictive. The average MyVEGAS player logs onto the game three times a day for somewhere between 45 to 90 minutes.
This morning, the social media game maker announced a rewards partnership with Station Casinos, and prizes are already available online. Until now, MGM Resorts had been the sole hotel-casino proprietor. Will this mean more resorts, once viewed as competitors, will now play together for the greater
revenue good? Or, is there an even deeper meaning to uncover?
Even as we complain about MyVEGAS, we have to acknowledge its success. The social casino game has helped MGM Resorts keep their customers engaged year-round while at the same time allowing Vegas visitors to get more bang for their buck. It’s a win-win, so it should come as no surprise that others are trying to get in on the mobile gaming action.
While MyVEGAS offers slick graphics and increasingly realistic slot games, other casinos are going the low-tech route. We recently stumbled across an intriguing text-based promotion while up north in Reno’s Nugget hotel and casino. The game’s simplicity was a refreshing change of pace. There was no Facebook account required and no web-enabled mobile device needed. No loyalty points to track or friends in need of daily “gifts.” All the action happened either via text message or in-casino display. The ease of participating certainly seemed to make the promotion a popular one and it may not be long before the concept catches on.
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It's not news to say the "legal" reemergence of online gambling is off to a slow start. We've said it before and this gambler hopes it picks up sooner rather than later. Unfortunately, it doesn’t look as if online gambling will pick up drastically in the near future. While Nevada and Delaware have an agreement to pool online poker games, New Jersey has yet to come on board. The Garden State isn’t the be-all end-all for online poker's continued growth, but its addition would certainly help.
There were hopes California would be the next state to legalize online poker, but that won’t happen this year as a bill aiming to do so was shelved. Supported by Senator Lou Correa, the lawmaker won't be returning to the California senate in 2015 so the bill's future is uncertain. While California recently marked the launch of PrivateTable.com, a real-money online poker site, it's run by a Native American tribe, the Iipay Nation of Santa Ysabel, and likely won't link with any existing poker rooms in Nevada, or elsewhere.
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Now two years old, social casino game MyVEGAS continues to add new users, new rewards, and new mini-games. Earlier this month, PlayStudios unveiled its latest slot title, China Mystery. New ways to earn those valuable loyalty points are always welcomed, but we were even more excited by the addition of new dining rewards. As we took a closer look at what’s new, however, we were left wishing we could turn back the clock.
Anytime anyone criticizes MyVEGAS they are inevitably met with the same response, so let’s get it out of the way. Yes, the game is free. It’s been possible to rack up free hotel stays, dining vouchers, shopping credits, show tickets, and more, all from day one without spending a dime. For those who joined early on, it’s been a great ride. Many of us here at VegasChatter are MyVEGAS players and this writer alone has racked up at least $1,000 in rewards. That’s the good, on to the bad.
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MyVEGAS brought new rewards on board for Vdara, the non-gambling, non-smoking hotel in CityCenter. This writer was especially happy to see a spa discount offering a 80-minute service for the price of a 50-minute booking. Hopefully, this will spur similar rewards at other properties and, maybe, a complete freebie at a higher loyalty point tier in the future.